I thought that I would respond in the way that I knew best - a sock pattern! I wanted to do something that was symbolic rather than figurative so here are a couple of pictures of my thoughts so far.
The idea of the pattern is that you can choose any solid or semi solid yarn for the body of the sock and have some fun with pink ribbons which curl around the sock in a slip stitch pattern. I wanted to make a pattern that was interesting in its own right and didn't look like the stereotypical awareness sock.
I was particularly keen to put a design on the heel flap as this is a part of the sock that isn't often seen, usually hidden inside shoes and symbolises the fact that checking our breasts is easy to hide away from and forget about but needs to be something we are open about. This pretty pattern is meant to be seen so use it as a house sock or a clog sock but most importantly, every time you put them on or fold them into the sock drawer let the flower on the heel remind your to check your breasts and better still remind someone you love to check theirs too - go on - don't be shy, it could be the most important gift you ever give them.
Once I have done a little bit more adjustment I will be offering this pattern as a free download link from the website but I will also be putting up a Just Giving page with a request that you make a small donation to Breast Cancer Care who provide information and support to both those affected by breast cancer and promote awareness in the wider community. I did think about selling the pattern and donating the proceeds myself but I believe that knitters are honest and supportive and will value the pattern and what it represents.
When I was running this idea past Natalie (and checking that the heel pattern did NOT look like a nipple) she made a very generous offer. Anybody that buys the yarn from her at the Yarn Yard for these socks will receive a mini skein of pink yarn free of charge to make their ribbons.
I hope to have this pattern available before the end of October. This is another new departure for me so I would be grateful, as ever for any advice you might have on making this a success.